Infiniti QX80 - Scott Conant
DIR: James Gray CD/CW: Me CD/AD: Scott MacGregor
This was a global campaign, shot with chef Scott Conant and
director James Gray (and DP Darius Khondji for you film buffs).
I had a day or two on the front page of every international edition of the NY Times.
Hyundai NCAA - Hedges
DIR: Lenny Dorfman ACD/CW: Me ACD/AD: Joe Reynoso
More tales of loyalty from Hyundai’s NCAA-sponsoring campaign.
Hyundai NCAA - Arizona Bell
DIR: Lenny Dorfman ACD/CW: Me ACD/AD: Joe Reynoso
More tales of loyalty from Hyundai’s NCAA-sponsoring campaign.
Hyundai NCAA Print for Sports Illustrated and ESPN Magazine, featured in Graphis
Hyundai NCAA - Mr. Two Bits
DIR: Lenny Dorfman ACD/CW: Me ACD/AD: Joe Reynoso
More tales of loyalty from Hyundai’s NCAA-sponsoring campaign.
Hyundai Equus - Valet
DIR: Alexander Paul ACD/CW: Me ACD/AD: Tyson Brown
During this night shoot, we had to hold for four hours—for snow. In New York. In October.
When we got home, our producer looked it up: that’s only happened four times ever.
Mitsubishi Endeavor - City of Angels
CW: Me AD: Chris D’amico
An old LA Auto Show sizzle film for the Endeavor’s debut
(that I just admit I have a soft spot for).
Hyundai Uncensored Print/Digital
A twist on the popular testimonials campaign, and the results
of the arduous task of combing through comments from every
Hyundai driver on every social platform.